View a replay of the 2018 Las Vegas Perspective event live-stream here.
The Las Vegas Global Economic (LVGEA) held the 38th-annual Las Vegas Perspective event on Tuesday, May 15.
More than 650 business and community leaders were in attendance at this sold-out event at the Park MGM (formerly Monte Carlo Casino) to gain insights during the region ‘s premier source for community and economic development data, analysis and forecasting.
Speakers included Vegas Golden Knights President Kerry Bubolz, who discussed the new narrative of Las Vegas as the sports and entertainment capital of the world. Bubolz was welcomed to the stage by the Golden Knights Knight Line (Drumbots), who provided entertainment for guests.
“We have an opportunity to do our part to tell this great story about what this [Las Vegas] community really is,” said Bubolz. “The Strip is an important part of who we are, but it’s not the only thing we do and that narrative is changing.”
Marketing to Millennials for Dummies author and t2marketing International partner Corey Padveen presented the findings from a “Workforce of Tomorrow” study. This report, by the LVGEA in partnership with Southern Nevada Strong, focuses on millennials—currently the largest generation in the workforce—and what they look for when deciding on a place to live and do business.
“We see surprisingly across all subsegments that there is a high propensity to select education and beautification programs as the most important public investments that [millennials] want to see made. Here we are seeing investments in things that will build this community int he long run, instead of focusing on instant gratification,” said Padveen. “We also see a focus on modernizing transportation. The workforce of tomorrow has a significant amount of multi-modal commute.”
Applied Analysis Principal Analyst Jeremy Aguero closed out the Perspective event providing a forecast of where the Southern Nevada market stands and where it’s headed.
“The sense of complacency is the biggest risk we have as a community. Now is the time to double down on this community, to make it the best community any business would want to operate in,” said Aguero. “Fundamental is building this market and building the best Southern Nevada we can… and we are doing that.”
Aguero shared recent rankings of where Nevada/Southern Nevada stands in comparison to other states:
- #1 Most Entrepreneur-Friendly State (2017 Small Business Policy Index)
- #1 Most Favorable Tax and Business Climate (The Boyd Company Inc. Leading Indicator Poll)
- #1 Top State for Business in the Western U.S. (Chief Executive)
- #1 Best Job Creation Index in the U.S. (Gallup)
- #1 Best Economic Health Ranking in the U.S. (Forbes American Dream Index)
This year, the LVGEA not only published one, but two data books. In addition to receiving a copy of the 38th-annual Perspective book, guests received a copy of a new 2018 Las Vegas Perspective Community Survey that features even more data covering a range of issues including quality of life, infrastructure, workforce, business climate and national hot-topics.
Perspective would not be possible without the generous contributions and in-kind donations of event sponsors and the Perspective Council: Cox Communications, Applied Analysis, Ch. 13 Action News, Nevada State Bank and Wells Fargo.
To learn more about the event, visit VegasPerspective.com.